ACME BUILDS XFINITY EXPERIENCE FOR COMCAST AT LEVI’S STADIUM
To put Xfinity’s cable TV products in front of San Francisco 49er fans, Comcast’s marketing agency called upon ACME to create two large, permanent, interactive wall elements. Permanently located at Levi’s Stadium, the Xfinity experience incorporates back lit signage and interactive video media. Fans interfaced with Xfinity’s widening product line, using a simple, integrated tablet. Fans learned that Xfinity was much more than just a cable company. Each wall measured 12’ x 30’. Locating expensive monitors in an outdoor venue required heavy duty, all-aluminum construction and large weather-proof clamshell doors. Much development went into making the heavy doors operate smoothly. Light boxes containing approximately one thousand LED lights and dramatic, backlit, 1” thick logos added to the dramatic visual. Interactive video walls.
ACME has the tools and talent to create your next unique marketing experience.
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